We Can Help Your Company Grow
Reach more customers through proven, modern podcasting strategies.
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Reduce Customer Acquisition Costs and Increase Employee Retention with Strategic Podcast Consulting
If you like what you see and think podcasting is a great strategy for your company, let’s set up a time to figure out the best way for us to work together. We're available to travel to you in-house to consult your marketing team, or work closely with your executive team on what podcast strategy you should be using. We're committed to dedicating our time to a limited number of new clients every year.
Our results-driven training encompasses all aspects of podcast marketing: advertising, interview marketing, internal podcasts and branded/custom podcasts. No matter what aspect of podcasting your company wants to pursue, we can train your team.
This training encompasses four core fundamentals of podcast marketing that you need in your marketing strategy to reduce your customer acquisition costs, increase your employee retention rates and increase your bottom line:
- PODCAST ADVERTISING
- INTERVIEW MARKETING
- CUSTOM PODCASTS
- Internal Podcasts
By 2020 over half a billion dollars will be spent each year on podcast ads which are considered to be one of the best targeted types of ads available today. Listeners are overwhelmingly positive toward podcast ads, calling them relevant, engaging and memorable.
We will show you how to implement podcast advertising to take advantage of ads people actually want to listen to and how to measure the ROI of your ad spend.
Decision-makers say a companies thought leadership is a key influencer in vetting that organization. Being a guest expert on podcasts is a perfect way for CEO s and executives to be thought leaders.
We will show you how to land podcast interviews and how to turn podcast listeners into leads through strategic opt-ins and sales funnels.
Custom podcasts drives consumer awareness and supports engagement and brand loyalty.
We show you how to develop a podcast that convey's your brand story so you can connect with your customers on a deeper level, promote brand awareness, remove objections and communicate the value of your offers effectively.
Decrease employee turnover by leveraging podcasting for employee engagement, training, and leadership communications. Banish downtime by making fieldwork, travel or commutes more productive.
We will show you how to leverage an internal podcast to build your company culture, engage your sales team, and utilize new media for employee on-boarding, development and training.
We Work With The Best
We don't pre-package our offers, we want to create an offer that fits your specific needs.
The bottom line is we only want to work with the best – the companies who are ready for growth and are determined to stay at the forefront of their industry. When our clients hire us they know they are getting the latest podcasting strategies designed to be implemented immediately to add to their bottom line. It doesn’t matter if your company's interested in advertising on popular podcasts, creating an internal podcast for employee engagement, boosting the thought leadership of executives via podcast interviews or starting a custom branded podcast to generate leads and drive brand awareness, we can show you the way.
We work with large organizations in all stages of podcasting advancement, but only if we think we are the best possible fit for your organization based on the nature of the work you do, your intended outcomes, and our aligned values. We want you to get the most value possible.
Whether you’re looking to increase brand loyalty, create repeat customers, attract and retain top talent, or reduce customer acquisition costs, we can help. We are available to train your marketing team virtually using teleconference technology or travel to you to consult in-house. Our consultants are also available to speak at your convention, conference, or event.
We ask that you fill out a short form below so that we can assess if your company’s needs are where our skills and experience will be put to best use.
I'm the founder of MaJenDome and I recently enlisted Cast Global Media's services as a podcast consultant to help me with some ideas on how to market and take things to the next level. Millette was able to distill the information and develop a practical and focused course of action for me to implement. Going forward I feel I have a better understanding of the process, more focus, and greater clarity! If you need to learn how to implement a podcasting strategy or reevaluate your current strategy, I highly recommend hiring Millette's company, Cast Global Media. She is FANTASTIC!!!